2017 CONE COMMUNICATIONS CSR STUDY
Everyone wants to feel a sense of belonging and agency ... but not everyone can. Within communities, we often know the challenges but do not have the resources to affect change. Other times, we have the resources but do not know how to get involved.
Community consists of people, space and common bonds. Today, people, armed with new tools and inspired by purpose, have unprecedented power. It is an opportunity for Brands to work with people, rather than talk at them. Together, we can build community upon shared challenges and success.
WE'RE ABOUT TO LAUNCH AND WE NEED A PLAN.
WE NEED TO BUILD A WHIP-SMART AND DIVERSE TEAM.
WE NEED A PLAN FOR MONETIZATION OR A MODEL TO RAISE RESOURCES.
WE NEED TO PRODUCE A LARGE-SCALE, DIGITAL PROPERTY AND WE ARE OVERWHELMED.
WE HAVE A CAMPAIGN THAT WE NEED TO REACH MILLIONS OF PEOPLE.
WE NEED HELP UNDERSTANDING THE WORLD OF DIGITAL DISTRIBUTION.
WE WANT OUR TEAM TO USE DATA IN HOW THEY MAKE DECISIONS.
WE WANT TO INCREASE EFFICIENCY WITHOUT SPENDING MORE.